Tag - business

Sharpening Your Social Media Skills

Who Should Attend: Small business owners or anyone who wants to sharpen their social media marketing skills. What You'll Learn: A deeper understanding of how social media can benefit your business PLUS practical, actionable advice that can improve your social media presence and grow your business. - How to understand your audience and create content that resonates with them. - How to choose the right social media platforms to reach your target audience. - How to consistently post high-quality content to build a following. - How to engage with your followers and build relationships with your customers on social media to increase loyalty and drive sales. -...

SBA Certification Matrix & Selling to the Government

Explore certifications at the corporate, federal, state, and local government levels. You will also learn how to utilize them to improve your bottom line. Presented by: Nancy N. Alvarez. She serves as the Head of the 8(a) Business Development Program for the U.S. Small Business Administration, Fort Worth/Dallas District Office. This is a free event and presented for easy viewing online.

Effective Marketing Planning for Start-Ups and Small Businesses

Who should attend? Anyone curious about marketing and gaining some professional insight. What you will learn: What is marketing? Progressing from more than an idea Market segmentation and positioning Business viability Defining your Target Audience Competition analysis Marketing channel planning: Mass media and Direct media channels Q&A Presented by Dennis Koshy. He is a certified SCORE mentor and volunteer. He has over two decades of experience in Marketing, Consulting, Advertising and Consumer Insights in multinational organizations. He has worked across verticals like CPG, Fashion and Lifestyle, Food and Beverages, Aviation, Information Technology, Alcohol, Banking and Retail. He was a Vice President and Branch Head at Foote, Cone & Belding, and...

SBA Women-Owned Small Business Info Session (WOSB/EDWOSB)

To level the playing field in the federal marketplace for Women Owned and Economically Disadvantaged Women Owned Small Businesses (WOSB/EDWOSB) to sell to the government, the federal government has established a 5 percent goal. In FY20, WOSB/EDWOSB businesses sold $27 billion dollars (4.85%) in federal contracts to the government. But women entrepreneurs left .15% of federal government sales opportunities on the table. To take advantage of the benefits of being certified as a WOSB or EDWOSB, you must get certified. This information session will help you know what to do. Presenter: Nancy N. Alvarez, Lead Business Opportunity Specialist with the SBA...

How to start selling in Amazon’s store

Learning Objectives: Learn if you’re ready to start selling in Amazon’s store, what to sell and when Learn how to start selling in Amazon’s store, to include listing and delivering your products Learn how to grow and scale your brand online, to include resources and programs Amazon has to help enable success for small businesses and entrepreneurs Presenter: Dan Corcoran is a Program Manager at Amazon where his focus is on driving the success of small business owners, and working with teams across the company to deliver programs that support their continued growth. Daniel joined Amazon in July of 2021 as an Area Manager...

Crafting a Targeted Business Plan. A Step-by-Step guide

This workshop will help you gain understanding why we plan and the three questions that will determine success or failure. We'll also learn key items like. How do I price? What will this cost? and What is my financial return? We will cover: The concept of planning for today and the future The three fundamental questions that determine everything else Are you writing a novel or a short story? What will it cost me to get started What are my monthly costs How do I set my price What can I make  Presented by: Sam Emmerson is a certified SCORE mentor and volunteer. He previously owned a chemical manufacture...

Launching and Scaling Your Trucking Business Successfully

The transportation industry is enormous, grossing nearly $1 trillion dollars annually, however trucking counts for three quarters of that amount. Join our workshop, "Launching and Scaling Your Trucking Business Successfully," where you'll gain valuable insights into the trucking industry, focusing on the essential steps to initiate your venture and seamlessly expand your business. Talking Points: Getting started and understanding formation Building your personal and business credit Securing financing for your business Getting your small business certifications Drafting your capability statement for contraction How to purchase your truck and what to look for Dealing with carriers Do you need an authority Financial statement basic and accounting Finding opportunities and working with brokers Safety...

Grant Writing

This workshop is for established non-profit and small incorporated businesses looking to grow their operations. In this workshop you will learn: What types of grants are available How to apply for grants What goes into a good grant application How to proceed with a grant after award Presenter: Paul Kerpoe is a SCORE volunteer and has spent his retirement volunteering with over a dozen other non-profit organizations. His involvement has included many types of fundraising activities including successful grant applications.

Demystifying Taxes: Essential Knowledge Every Entrepreneur Should Possess

Prepare for a transformative 60-minute workshop diving deep into the intricacies of taxes. Gain invaluable insights, proven strategies, and actionable tips that will revolutionize your approach to taxes. This session is tailor-made for entrepreneurs seeking to demystify tax obligations and ensure a successful tax season. Who should attend: If you're an entrepreneur grappling with the complexities of tax obligations, this workshop is a must-attend! What you will learn: Acquire a comprehensive understanding of various tax requirements. Discover effective methods to decrease your taxable income. Grasp the advantages of meticulous monitoring and documentation of both personal and business expenses. Gain insights into navigating the IRS tax...

Buying and Selling a Business

Who Should Attend: Small business owners who want to sell or buy a business in the next two years. What You Will Learn: Selling a business Pricing Decisions you will need to make and consequences for the buyer Buying a Business Determining value Due diligence - what it really means and how to do it safely Financing – banks and alternatives The Buying and Selling Process Negotiating Pros and cons of business brokers Creating the letter of intent Dealing with material changes Creative ways to structure deals. Closing deals and post-closing activities Meet the Presenter: Ron Shuff is a retired Senior Vice President General Counsel of a Fortune 500 global manufacturer. He teaches...